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ISG Tango
ISG Tango
Designing and engineering for the next-generation
A Future-Forward Digital Sourcing Platform
Overview
ISG Tango™ is a trailblazing digital sourcing platform designed to enhance transaction speed and efficiency, enabling ISG to reach new market segments and better serve clients. Our team collaborated with ISG across design and engineering to bring this innovative platform to life.
Client name
ISG Tango
Discipline
brand, technology, strategy
Challenge
Streamline the sourcing process to reduce manual effort and complexity
Empower ISG to expand into new markets by enhancing its specialized team with advanced technology
Provide ISG clients and providers with a faster, more efficient sourcing experience

Our Approach
Collaborated closely with ISG stakeholders to gain a deeper understanding of the organization's needs
Conducted thorough research to analyze and optimize the third-party sourcing process
Utilized ISG's internal technical expertise to design a future-ready, data-driven sourcing platform
Prioritized key features for digitization, focusing on the areas with the greatest impact on the process
Focused on enhancing the experiences of employees, clients, and providers through strategic improvements
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Phase One - Discovery and definition
To gain a deep understanding of the ISG client and advisor experience, we collaborated with our partners at Foolproof, and Zensar for the discovery phase. Through comprehensive research, we identified user pain points and areas for improvement. We explored opportunities to reduce manual workload through process streamlining, configuration, and automation. These insights helped us define the MVP and outline the key user journeys for optimization.
This phase culminated in a platform vision that emphasized creating a scalable solution combining digital automation with human expertise.
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Phase Two - Rapid MVP development
We quickly developed an MVP roadmap and supporting designs to assist ISG in building their digitized sourcing platform. We centered the MVP around value delivery, impact potential, and solving complex features, all aligned with the technical architecture. We focused on a critical part of the sourcing journey and the user needs associated with it. User research with providers was conducted to validate the overall approach and we corroborated the proof of concept to assess and pilot the functionality of provider access.
The MVP set a clear vision and direction for the platform's build, accelerating delivery and enhancing value for both employees and clients, while opening doors for future sourcing opportunities.
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Phase Three - Building the Platform
With the MVP and vision in place, we moved into the build phase. Drawing on the roadmap and requirements from earlier phases, we refined and prioritized features for the sourcing experience.
In partnership with Foolproof, Zensar and ISG’s technical team, we adopted an agile, incremental delivery approach to develop the sourcing platform, focusing on continuous improvements and rapid iteration.
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The Future of ISG
ISG Tango was successfully launched in market, and garnered valuable feedback from employees, clients, and providers. By combining qualitative and quantitative insights with platform usage data, we identified areas for improvement. These insights were then triangulated to create a prioritized backlog, guiding future platform enhancements based on the highest-value opportunities.
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FAQs
A digital sourcing platform streamlines procurement and sourcing activities by reducing manual effort, automating workflows, and improving collaboration between buyers, providers, and advisors. ISG Tango™ was designed to increase transaction speed and efficiency while creating a more seamless sourcing experience for clients and providers.
Organizations can accelerate sourcing transformation by combining user research, process optimization, automation, and agile technology development. The ISG Tango platform was built through a phased approach that included discovery, MVP development, and iterative platform engineering, helping ISG modernize sourcing operations and better serve its clients.
User-centered design helps ensure enterprise platforms meet the needs of employees, clients, and business partners. During the development of ISG Tango, extensive research identified user pain points, optimized key journeys, and validated platform functionality, resulting in a more effective and scalable sourcing experience.
Building a Minimum Viable Product (MVP) allows organizations to validate concepts, gather user feedback, and prioritize high-impact features before investing in full-scale development. For ISG Tango, the MVP established a clear product vision, accelerated delivery, and helped validate the platform's value for employees, clients, and providers.
Combining automation with human expertise helps organizations increase efficiency while maintaining strategic oversight and decision-making quality. The vision for ISG Tango centered on creating a scalable sourcing solution that leveraged digital automation to streamline processes while empowering sourcing professionals to focus on higher-value activities.

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